Introduction

👋🏽UX INTRODUCTION

UX History

Exercices

🏋🏾‍♀️EXERCICES

Slideware

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• Introduction
• UX History
• Exercices
• Slideware
• What is user experience?
• Why user experience?
• Digital and the attention economy
• The human brain
• Making software : The elements of user experience
• The user experience layers
• Surface
• Skeleton
• Structure
• Scope
• Strategy
• Process and methodology of user experience
• The customer journey & service design
• User research
• Conversion rate optimisation (CRO)
• Beyond visual interfaces
• Dark patterns, ethical UX and design for good
• The future of user experience
• Eco conception and sustainable design
• Practical user experience
• UX business
• User Experience Resources

What is user experience?

Why user experience?

Digital and the attention economy

The human brain

Making software : The elements of user experience

The user experience layers

Surface

👁️Visual design🖥️Information design

Skeleton

📱Interaction design📐Information architecture

Structure

🏆Navigation designJourneys, flows architecture

Scope

🧑🏿‍💻Functional specifications📔Content requirements

Strategy

🎯Site objectives👨🏽User needsContext analysis

A mountain view on how to break down users goals into concrete UI

• User avatar
• User scenarios
• User flows
• User steps > Pages
• User moments > Zones and components
• Flow
• Pages
• Zones
• Components

Process and methodology of user experience

The customer journey & service design

User research

Conversion rate optimisation (CRO)

Beyond visual interfaces

Dark patterns, ethical UX and design for good

The future of user experience

Eco conception and sustainable design

Practical user experience

UX business

User Experience Resources