Raphael Thys
Raphael Thys
User experience, Content Marketing & Omnichannel Service Design

When information is free, attention becomes expensive




Who I am?

Senior consultant, teacher, lecturer & entrepreneur. 

My domains of expertise are :

User experience (strategy, architecture & design)

Omnichannel & phygital service design,

Inbound & content marketing. 

Discover more in the About section


What I do?

Problems I Solutions


Leaked funnel, weak conversion rate

Conversion rate optimisation. Navigation & information architecture reworks. 


eCommerce, selfcares & mobile application projects

Strategy, project casting, functional analysis, sitemaps, wireframes, prototypes, project management or project lead, usability testing and card sorting.

Specialised in complex applications & projects.


Customer journey optimisation

User stories, customer journey mapping, mental model, personas, ethnographic studies.


Need for inspiration, be challenged about the future of the company

Innovation disruption, experience & service design workshops. Upskilling lectures, presentations, workshops. Team mentoring & coaching.