Raphael Thys
Raphael Thys
Phygital user experience & omnichannel service design

When information is free, attention becomes expensive




Who I am?

Senior consultant, teacher, lecturer & entrepreneur. 

My domains of expertise are :

User experience (strategy, architecture & design)

Omnichannel & phygital service design,

Inbound & content marketing. 

Discover more in the About section


Who I'm helping?

Corporate accounts

Start ups & scale ups





What I do?

Problems I Solutions


Leaked funnel, weak conversion rate

Conversion rate optimisation. Navigation & information architecture reworks. 


eCommerce, complex, mobile application projects

Strategy, project casting, functional analysis, sitemaps, wireframes, prototypes, project management or project lead, usability testing and card sorting


Customer journey optimisation

User stories, customer journey mapping, mental model, personas, ethnographic studies.


Need for inspiration, be challenged about the future of the company

Innovation disruption, experience & service design workshops. Upskilling lectures, presentations, workshops. Team mentoring & coaching.